How to Set Beat Prices – 5 Beat Pricing Tips

Here are tips for music producers on how to set beat prices to increase online beat sales.

Online music producers have shown that, with the right combination of quality beats, effective marketing, and getting traffic, it is possible to generate a substantial income from this endeavor.

If they can do it, you too can harness your beat-making skills to carve out your own success story in the online music industry.

The world of online beat sales is diverse, and successful selling involves more than just setting a beat price. Understanding the value of your work in the broader music industry is paramount.

As a beat maker, it’s essential to understand that selling beats is not a one-size-fits-all process. It requires strategy, experimentation, and a deep understanding of your audience’s needs and preferences.

You’ll need to test out different prices to see what works best for your audience.

I visited over 70 beat-selling websites on Google and took notes on the prices for the different license options.

Do you need a beat-selling website? Check out the Music Maker WordPress Theme.

How to Set Beat Prices - Beat Pricing Tips
How to Set Beat Prices

Related: How to Sell Beats Online

How to Set Beat Prices

  1. How to Set Beat Prices
  2. What Your Beat Prices Say To Customers
  3. How Much Should I Charge for Beats?
  4. Are 20 Dollar Beats Ruining Music?
  5. 5 Tips For Beat Pricing

The most popular beat license options are:

  1. Non-Exclusive Lease – Includes an MP3 file.
  2. Premium WAV – This is a non-exclusive lease, and includes a WAV file.
  3. Tracked Out – Includes tracked-out stem files. Usually includes the WAV & MP3 file.
  1. Exclusive – Includes all the files and exclusive rights to the beat.

Popular Beat Pricing Stats

Non-Exclusive Lease ( MP3 )

Out of 61 prices tracked, the most popular price for non-exclusive lease is $25.

How to Set Beat Prices - Beat Pricing Tips
  • 28% – $25
  • 20% – $19.99
  • 19%- $30
  • 7% – Under $10
  • 7% – $15
  • 7% – $27
  • 7% – Above $32
  • 5% – $17

Premium Lease ( WAV )

Out of 42 prices tracked, the most popular price for premium leases is $50.

How to Set Beat Prices - Beat Pricing Tips
  • 23% – $50.00
  • 21% – $29.99
  • 18% – 34.99
  • 10% – $39.99
  • 10% – Over $60
  • 8% – Under $20
  • 8% – Between $42 to $47

Tracked Out Stems

Out of 38 prices tracked, the most popular price for tracked out beats was $100.

Tracked Out Stems
  • 25% – $100
  • 17% – $70 to $79
  • 14% – $59.99
  • 11%- $49.95
  • 9% – Under $40
  • 9% – $65
  • 9% – $140 to $150
  • 6% – Other

Exclusive Beats

Out of 42 prices tracked, the most popular price was between $150 to $250.

Exclusive Beats
  • 35% – $150 to $250
  • 17% – $250+ to $350
  • 17% – $350+ to $450
  • 15% – $450+ to $550
  • 7% – Under $100
  • 5% – $1999.99
  • 2% – $999.99

For exact exclusive beat prices, there wasn’t an ultimate clear winner.

  • 15% – $499.99
  • 12% – $400
  • 12% – $300
  • 12% – $250
  • 12% – $150
  • 10% – Over $795
  • 7% – Under $100
  • 7% – 199
  • 5% – $350
  • 5% – $420

Related: How to Name Beats

Related: Music Producer Poll Stats


What Your Beat Prices Say About Your Business

Here is a great video with tips on how to price beats.


How Much Should I Charge for Beats?

Helpful tips from DJ Pain1 on beat pricing.


Are Music Producers Ruining 20 Dollar Beats?

Greg Savage shares his thoughts on music producers 20 dollar beats.

Other ways music producers can make money from music:

  • Music Licensing
  • Music for movie trailers
  • Music for video games
  • Sound design
  • Independent films
  • Events
  • Instrumental CDs

Also, check out Digital Product Ideas for Music Producers & Musicians.


5 Tips For Beat Pricing

  1. Test out different prices to see what works best for your audience.
  2. Be open to negotiating prices.
  3. Offer discounts if multiple beats are purchased together.
  4. Pricing your beats too low can make your beats be perceived as low-quality beats.
  5. Try bundling your beats with music services you provide like mixing and mastering.

How Do You Set Your Beat Prices?

If you want more tips on selling beats check out How to Sell Beats Online.


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In the rapidly evolving music industry, setting the right price for your beats can be a game-changer for your beat sales. For music producers, it’s crucial to understand different pricing options and experiment to find what works best.

This article has covered how to price beats to maximize sales and revenue, offering valuable insights to beat makers, new and experienced alike.

The most popular beat license options include non-exclusive leases, premium WAV leases, tracked-out stems, and exclusive beats. Non-exclusive leases, which include an MP3 file, tend to be priced around $25.

Premium leases, which are non-exclusive but offer a WAV file, usually go for $50. Tracked-out stems, which usually include the WAV and MP3 files, are typically priced around $100.

When it comes to selling beats exclusively, prices can vary more widely. An exclusive beat, which includes all files and exclusive rights to the beat, usually sells for between $150 to $250.

However, there isn’t a clear winner for the exact price of an exclusive beat, indicating the range of what buyers may be willing to pay.

Now, for some bonus tips for music producers on setting beat prices to boost sales. Remember that selling beats is not a one-size-fits-all process.

As a beat maker, you should feel free to experiment with different prices to see what works best for your audience. You might find that some groups are willing to pay top dollar for an exclusive beat, while others are looking for a lower price.

Remember, selling a beat exclusively means that only one buyer will have the rights to it, which can command a higher price compared to non-exclusive licenses where the same beat can be sold to other artists.

In your beat-making journey, don’t shy away from promoting your hard work to different types of groups. Some may value your music more and be willing to pay a higher price.

It’s also worth considering starting small with your first beat, or offering a lower price for the first beat to attract more buyers.

Once they see the quality of your music production, they might be more willing to pay a higher price for your best beats.

Most producers will tell you that it takes time to figure out the best strategy for pricing your beats. Selling beats online involves more than just setting a price per beat.

It’s about understanding the value of your work in the broader music industry. Don’t be discouraged if you’re an unknown producer starting out; everyone has to start somewhere.

Finally, consider other options beyond just beat sales. For instance, bundling your beats with music services you provide, like mixing and mastering, can make your offer more attractive and help you make more money.

Offer discounts if multiple beats are purchased together; this could encourage buyers to purchase more beats at once.

In conclusion, being a successful music producer requires strategy, experimentation, and a deep understanding of your audience’s needs and preferences.

Remember that your hard work deserves compensation, so don’t undersell your skills. Set your prices with confidence, offer value beyond just the beats, and watch your music career grow.

Related: How to Add a Beat Pricing Table to Your Website

Mark V.

Written By Mark V.

Mark Valenzuela is a professional blogger, entrepreneur, and educator with more than 15 years of experience in music production. In 2008, Mark founded Hip Hop Makers, a top resource for aspiring music producers and beatmakers. He specializes in content on music production, software, gear, and free music resources. Committed to empowering creators of all levels, Mark continues to inspire and help music creators pursue their dreams.

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Comments

  1. I always find it interesting and irritating that ppl bash the producer who not only have good beats but sell then for cheap, but never takes this producer and mentor them and/or give some info on how to get into other markets!

  2. Producers that sell beats for $20-$40 are devaluing their product. Selling beats is selling your product, your brand. If you do start to get a following, raising your prices will be difficult since you were already selling beats at $20. With beat leases ‘artists’ look at the market value and if there are a lot of producers selling cheap beats it lowers the market (:x)

  3. Service is key but besides like taxi there aren’t to many places that I know of that you can sell your music too without a plug but I could be wrong ….

  4. producers should listen to the artist first before they work with them I sell exclusive beats only and they can use it for games album or mixtape i want to draw a type of class artists to my site leasing beats is not for me

  5. Thanks for the comments guys. I always appreciate your thoughts and input on these topics.

  6. Hey Kid Silence,

    thanks for taking time to watch and respond to the video, means a lot to me. Let me address a few of your comments here, as they’re good, but there’s a different way to look at it.

    1. Producers that sell beats for $20-$40 are devaluing their product

    I disagree with this as it depends on what the client is getting for $20-$40. If you’re offering a basic lease (mp3 with no control), you aren’t devaluing anything. If the client wants more control of the track, you can always charge a lot more for that access.

    Also, the creator (or beat maker) can have different price points or tiers for his/her work. Most businesses operate in this fashion.

    2. Selling beats is selling your product, your brand. If you do start to get a following, raising your prices will be difficult since you were already selling beats at $20

    This is partially true. Yes, your music, your price points your sound etc. These all assist in the development of your brand, but if you don’t brand yourself as the “$20 – $40 hot spot”, then pricing doesn’t (alone) speak for your brand, again different price points.

    A good example of this would be stores like “The Dollar Tree” everything in that store is one dollar, if they try to raise their prices, they’d get some flack, but people are going to stop shopping there.

    Look at Walmart, they have products for different different price points, it doesn’t mean their brand is driven by their cheaper priced items.

    Raising your prices isn’t difficult, you just change the price… done. Granted, you might run into some flak from past customers who have been with you since your $20-$40 catalog days as you put it, but in the end if your quality exceeds the competition’s, you’re no longer in the same “market”, you’re in a “sub market” and if the client likes your work, wants your sound, they will pay extra for it.

    Now, as stated in the video, if your music is and sounds the “same” as everyone else, sure, they’ll go to a cheaper alternative.

    And again, different price points

    This will allow you keep your current customers and attract different calibre customers.

    Lastly, if you don’t pigeonhole yourself in one huge market “leasing beats online” you won’t worry about this problem.

    This post is in no way meant to belittle or disrespect you. I enjoy having intelligent conversations with people, and I love the business of music, it’s what I do for a living.

    Let’s keep this rolling if we can. I’d love to hear your thoughts/experiences and will continue to bounce mine off you as well.

    Ps – forgive any typos or formatting issues, I’m replying via my S4.

    – Greg Savage

  7. Thanks for the comment Greg. Love the videos. Keep up the good work.

  8. Hi Mark,

    not a problem and thank you for sharing my videos, means a lot to me. Love the site by the way my friend. We’ll have to chop it up in the near future.

    – Greg Savage

  9. They are quite a few places out there. Let me know what you are trying to dive into, and I’ll supply some resources.

    – Greg Savage

  10. Hey just watched the video … I was wondering how do I get into selling my music to artists. I want to touch all basses as you said independent films but where do I start I totally new to this I’ve even been looking for a mentor where I am ppl don’t believe in spreading knowledge

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