Music manager Tony Perez shares 5 tips for music producers to sell beats.
Beat Selling Tips
1. Have Quality Beats
It doesn’t matter if you’re a known producer or you’re a new guy. The music has to be good. It just can’t be good for the guys that you play it for in your neighborhood. It has to be good for everything. It has to be structured like a real song.
2. Know Your Audience
Once you have the record, the next step is to understand where you could go with this record. You can’t play a rock record for Tyrese. You can’t play a slow ballad for 50 Cent.
You have to understand what you’re dealing with and know where to play it.
You need to know who you gotta give your beats to because that’s gonna be the starting point for a meeting. You get so many demos from producers and artists that if they don’t come from someone credible, it’s not going to get listened to.
4. Get Good Representation
You need a manager or a lawyer. Whoever that is going to run with your beats has to be someone credible. At the end of the day, it boils down to who’s representing you.
Do your research, when you read an album, see who’s the manager behind these artists, and reach out to them.
5. Work Hard
Be relentless, on call 24 hours, and go with different ways of selling beats. You could give it to an artist, a manager, a lawyer, and A&R. If you’re shopping beats without a manager, what is gonna make an manager or lawyer listen to your beats? Be Creative.
Do you have any tips to share on how you sell your beats?
If you want tips on selling beats check out How to Sell Beats Online ( Beginners Guide to Selling Beats Online ).
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Photo by William Stitt.